Ambev
Beats Zodiac
A brand new alcoholic drink developed based on astrology
Original product idea, brand identity, packaging design and communication.
Social: short online videos co-created with Key Opinion Leaders.
Instagram
Finding different matches to each Zodiac sign. Click to watch.
Spotify
Customizing brand interaction. Click to listen.
Distributed in POP's all around the country.
Created with Rhaissa Bueno, Melina Fontoura, Brenda Band, Leticia Kohanoski, Alexandre Prado, André Marques and Hugo Rodrigues.